Facebook will remain free !

I have been noticing many rumors in Facebook that its users have to pay for using its services. Many Facebook groups are therefore made for free Facebook campaign. Today I read an article (available here ), which gives solid reasons why Facebook will not take fees for its basic services. I liked the logics and facts in the article and I'm going to share the points here:
  • Why do people worry Facebook might start charging soon? Probably because Facebook users feel like they're getting something valuable for free, and everybody knows there's no such thing as a free lunch.
  • How Facebook survives ? Because Facebook makes its money bringing together as big of an audience as possible and then selling that audience's attention to advertisers. It's a business that works.  
  • What happens if Facebook is not free ?  If Facebook started charging users, its membership would start shrinking fast -- and so would its revenues. So while Facebook may charge you for certain bonus features, such as gifts for your friends, or credits to play games like Farmville, it will never charge for basic access to the site.
  • Facebook is not free but sponsored ! - The fact that you keep coming back to Facebook makes it easier for Facebook to sell more ads -- and make more money. Your lunch isn't free, it's sponsored.